JAKARTA, KOMPAS.com – So Nice, a food brand from Japfa Food, will hold an education of the importance of animal protein through the Main Nice-Jago Main Zone program in 380 schools in Java and Bali.
The program involving sausage products ready to eat well from So Nice will be held in semester one 2025.
“We believe that future generations must be built from now on. So Nice is committed to providing affordable and easy to obtain animal protein food,” said PT So Good Food’s Chief Marketing Officer, Pritha, at a press conference in the Main So Nice-Mago Zone Protein snacks , Friday (1/31/2025).
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Pritha said, the low consumption of animal protein in Indonesia was caused by three things, namely the lack of education, expensive prices, and limited access.
The price of one Sausage so Nice is sold for Rp. 1,000 and is now available at 500,000 outlets throughout Indonesia.
“We think, it needs to be given education to children, parents, and teachers related to the importance of animal protein,” Pritha said.
The Main So Nice-jago zone program is protein snacks will introduce the importance of animal protein through snake ladder games, as well as guessing words.
A total of 380 schools were spread in 110 public elementary schools (SDN) in the Jakarta area, 115 SDNs in West Java, and 110 SDNs in Central Java.
“Later there will be a second session in the second semester. So, we start first with the first session and see what kind of development to measure how school children have knowledge about animal protein and what their impact,” said Pritha.
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Arief Tirtana, elementary school teacher and content creator, welcomed this. According to him, it is important to introduce hygienic snacks in the midst of the many school children’s snack options.
Arief advised parents to bring snacks from home for consumption at school
“Do not just because there are many snacks in schools that taste good. Delicious snacks are not necessarily nutritious, snacks filling also not necessarily nutritious, there are many if teachers like to eat in elementary schools are really good, really delicious actually.
It’s just that it is not necessarily nutritious, it’s also delicious not necessarily nutritious that we have to make sure is the nutritional not good
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