Excelso Commemorates 33 Years with Attractive Promos


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The pioneering brand of cafe culture in Indonesia Excelso announced their 33rd anniversary celebration which will be held at the end of September 2024. Photo/special

JAKARTA – The pioneering brand of cafe culture in Indonesia, Excelso, announced their 33rd anniversary celebration which will be held at the end of September 2024. This anniversary has the theme 33 Years Brewing, which is a form of celebration of Excelso’s consistency in providing high quality coffee to the Indonesian people.

“Excelso’s 33rd birthday is certainly a proud moment. For us, this anniversary is a manifestation of our consistency in providing high quality coffee to the Indonesian people. “We then interpreted this consistency as public trust in Excelso, which then became motivation for Excelso to continue to develop in the future,” said Excelso Marketing Manager Raphael Norman.

Excelso Cafe itself started in 1991 when the first Excelso cafe opened at Plaza Indonesia. Derived from the word Excellent, the name Excelso itself was chosen as an embodiment of Excelso’s spirit to present high quality coffee products. To date, the Excelso cafe itself has succeeded in bringing high quality coffee to more than 30 cities throughout Indonesia.

As part of this celebration, Excelso will hold a special promotion on September 27 2024 at several selected outlets, namely Central Park Mall, Summarecon Mall Serpong, Plaza Indonesia, Tunjungan Plaza 3, Ciputra World Surabaya, and Pakuwon Supermall. On this occasion, Excelso will provide one of Excelso’s signature drinks, namely Caramel Jelly Frappio, to the first 50 customers at each participating outlet.

Apart from that, there is also a special promotion valid at all Excelso outlets from 28 to 30 September 2024, where visitors can enjoy food and drinks at Excelso for only IDR 33,000 before tax and service.

“This 33rd anniversary celebration is basically our highest appreciation for our customers. “Therefore, we invite our loyal customers to celebrate this special moment with us, by visiting Excelso outlets to get various special promos specifically for Excelso’s 33rd birthday,” explained Excelso Marketing Communications & PR Tasya Olivia.

(dra)

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