Jakarta –
Indonesia is said to have enormous potential as a coffee producing and consuming country. The World Coffee Organization (ICO) states that Indonesia is the second largest coffee producer in Asia & Oceania after Vietnam.
Production continues to increase. It was recorded that in the 2022/23 coffee year, production increased 2.4% to 12 million bags. Judging from the level of coffee consumption in Indonesia in the ten year period between October 2008 and September 2019, there was significant growth of up to 44%.
It is not surprising that the cafe and coffee shop business is increasingly popular, most of which are driven by and targeting young people. The Indonesian Coffee and Chocolate Entrepreneurs Association (APKCI) estimates that by 2023, the number of coffee shops in Indonesia will reach 10 thousand shops with income from the coffee shop business estimated to reach IDR 80 trillion. The increase in the coffee shop business has certainly spurred the growth in need for coffee roasting machines as a crucial aspect.
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The coffee roasting process greatly influences the aroma and consistency of taste produced from the coffee beans. Therefore, it is not surprising that coffee business people and coffee shops really pay attention to the quality and accuracy of coffee sangria machines in producing consistent aroma and taste. Not to mention, the electrical capacity of the machine is quite large and has a significant impact on energy costs in the operational cost component.
Seeing the development of the needs of coffee business people and coffee shops, the coffee roasting machine industry is now also developing following changing times. Berto Coffee Roaster, a coffee roasting machine manufacturer that focuses on small, medium to large scale coffee businesses, is one example of a manufacturer that has embedded sophisticated digital technology into its machine features which makes coffee roasting easier with a high level of precision, more efficient , and environmentally friendly.
“The trend of roasting coffee continues to transform. Since 2018, we have developed an innovative coffee sangria machine by utilizing digital technology and automation to be able to answer the challenges of the coffee industry,” Berto Coffee Roaster Business Developer Marcel Patilaya said in a press release, written on Tuesday (26/12/2023 ).
He explained, there are three (3) future trends in the coffee industry. First, the demand for consistency and precision of roasting profiles will increase. Coffee sangria machines are required to have excellent performance at all times in order to produce the accuracy and consistency of the coffee profile as expected. Second, the need to gain operational visibility for more informed decision making. Third, demands for sustainability and transparency starting from the growth of coffee beans to the impact of roasting on the resulting carbon footprint.
To answer these future demands, Berto harmoniously combines techniques that have long been used with modern innovation by utilizing automation and software-based technology. Berto uses a variety of Schneider Electric solutions ranging from control panels, EcoStruxure Machine solutions, and Augmented Operator Advisor.
By adding various technological features, Berto can offer its customers a competitive advantage for their business starting from full control of their coffee roasting machines, flexibility in managing their roasting needs, and with the ability to increase energy efficiency and reduce carbon emissions.
Enabling customers to maximize business potential while still carrying out their responsibilities towards the environment and society. Reduce maintenance time by up to 50%, and save machine maintenance costs by up to 20%. The Type R and Essential Air roasters produced by Berto Coffee Roaster, for example, have a heat recovery system and low emission system that promotes a roasting process without emitting smoke, thereby ensuring quality and prioritizing environmental responsibility. This machine can minimize baking defects.
“Berto Coffee Roaster is proof that the use of digital technology and automation can help small and medium industries (IKM) increase the selling value of their products and keep up with developments in consumer needs regarding sustainability aspects,” said Roberto Rossi, Cluster President of Schneider Electric Indonesia & Timor Leste.
“Berto’s leadership and initiative shows how every business person can become an Impact Maker for customers, the environment and society. We, Schneider Electric, are ready to become a digital partner for all business people who also want to take steps to change and become part of the Green Heroes for Life community.”
It is believed that digital transformation can support business people in optimizing business processes, reducing maintenance costs by up to 75%, engineering time and costs by up to 80 percent, and reducing carbon footprints by up to 50%.
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