KOMPAS.com – Local steak shop, Steak Hotel by Holycow! launched a new menu, namely the Tokusen Wagyu Series during the period October to December 2025.
What’s special is that this annual Holycow’s Private Selection program presents steaks using local wagyu meat from artisan wagyu meat producers from Sumatra, Tokusen.
“The collaboration with Tokusen is in line with our mission to explore premium steak in Indonesia and introduce it to culinary lovers in Indonesia,” said the Founder of Steak Hotel by Holycow! Wynda Mardio at a press conference at Japfa Experience, South Jakarta, Tuesday (29/10/2024).
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He further stated that the Tokusen Wagyu Series variant is a form of appreciation for quality local products.
The new menu this time, said Wynda, uses artisan cuts of Sumatran wagyu primary cutwith quality fine marbling Japanese wagyu. Thus, giving the meat a juicy and unique taste and texture.
The three variants offered are Tokusen Wagyu Sirloin, Tokusen Wagyu Rib Eye, and Tokusen Wagyu Tenderloin. Meanwhile, the accompanying dishes are Truffle Fries and Creamy Spinach.
Director of PT Santoso Agrindo, Dayan Adiningrat (left), Founder of Steak Hotel by Holycow! Wynda Mardio (center), and Head of Beef Commercial Tokusen, Sugiman (right), during the Holycow’s Private Selection event at Japfa Experience, South Jakarta, Tuesday (29/10/2024). On the same occasion, the Director of PT Santoso Agrindo, Dayan Adiningrat said that the meat produced by Tokusen was produced from PT Santoso Agrindo’s wagyu cattle farm. Starting from breeding, fattening, to meat processing.
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“We select the best wagyu genetics from the Tajima bloodline which is renowned for its quality marbling-his. “Processed under the supervision of the highest nutritional and hygienic standards with a strict traceability system,” said Dayan, Tuesday.
So, he added, it produces quality local wagyu beef marbling, best texture and taste.
Meanwhile, Head of Beef Commercial Tokusen, Sugiman, said that the collaboration between Tokusen and Holycow was established because of their shared mission to explore and introduce premium steaks in Indonesia.
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“We have pride in Indonesia if today there is a wagyu brand in Indonesia. The cows are bred in Indonesia, by Indonesian people, this is our collective pride,” said Sugiman, Tuesday.
Wagyu beef sirloin cut from the Tokusen wagyu cattle farm, at Japfa Experience, South Jakarta, Tuesday (29/10/2024). For information, Tokusen Wagyu is a wagyu meat product that comes from the PT Santoso Agrindo (Santori) wagyu cattle farm in Lampung.
This cattle farm is equipped with integrated facilities ranging from breeding, fattening, to slaughterhouse.
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The Tokusen Wagyu Series variant can be ordered at 14 Steak Hotel by Holycow outlets! spread across Jakarta, Bandung, Semarang, Surabaya and Riau. Prices start from IDR 275,000 to IDR 345,000 per portion.
“Through Holycow’s Private Selection, Tokusen Wagyu Series, we hope to introduce a variety of premium steaks to more culinary fans, as well as educate the public about the advantages of quality local meat, which has great potential in the culinary world,” concluded Wynda.
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