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Chefs Nicolas Boussin and Chong Ko Wai with their revolutionary dessert creations designed using AI. Photo/Special
This prestigious pastry competition brings together more than 27 talented chefs from 9 countries to compete in their highly anticipated 10th edition.
Japan won the gold medal, while the Malaysian and Singaporean teams took home silver and bronze respectively. The winners will have the opportunity to continue to the World Pastry Cup in Sirha Lyon, France, in January 2025.
Indonesia itself succeeded in winning the Promising Talent award and proved the team’s proud and extraordinary potential.
When presenting the award to the Japanese team, Joris Bernard as Managing Director of South Asia from Savencia Fromage & Dairy said he was proud to be the main partner of the Asian Pastry Cup, a prestigious event that celebrates creativity, talent and dedication.
“We support these talented chefs’ journeys with our dairy expertise and unrivaled product innovation, while embracing the technological advances that will shape the future of the food and beverage industry,” he said.
Elle & Vire Professionnel’s long-term commitment to supporting the development of global culinary talent is realized through participation in prestigious world competitions such as the Bocuse d’Or, Meilleur Ouvrier de France, and the Asian Pastry Cup. This brand endorsement reflects a dedication to excellence and commitment to driving the future of the industry.
Coinciding with FHA-HoReCa and the 2024 Asian Pastry Cup, Elle & Vire Professionnel is taking advantage of this momentum to gather their international network of famous chefs. This collaboration aims to create a variety of exclusive recipes designed specifically for their loyal customers at FHA-HoReCa, strengthening their commitment to innovation and culinary excellence.
Elle & Vire Professionnel also presented an exclusive gastronomic experience for key industry partners at an event themed ‘AI-CING on the Cake,’ held at The Arts House, Singapore, on 23 October 2024. On this occasion, they introduced their revolutionary creation of sugar pastillage and The first dessert designed with artificial intelligence. The inspiration for this dessert was generated through a generative AI prompt which was then realized creatively by the chefs in their curation.
Special
This creation is the result of a collaboration between Chef Nicolas Boussin, Meilleur Ouvrier de France 2000 (Best Pastry Artisan in France) and Executive Pastry Chef at Elle & Vire Professionnel; Chef Ko Wai Chong, Chef Elle & Vire Professionnel Ambassador for Malaysia and Founder of C3 Lab; and Tern Poh Lim, an expert in the field of Artificial Intelligence.
The initiative combines cutting-edge technology with artisan pastry expertise, led by Savencia Fromage & Dairy South Asia Marketing Director Flora Guyenot, alongside Head of Activation & Digital, Katherine Leow. This collaboration is a breakthrough in combining culinary arts with technological innovation.
“As a pioneer of modernization, Elle & Vire Professionnel has launched various innovative products that have significantly revolutionized the daily lives of consumers and professionals for more than 70 years. Evolution and progress are an integral part of our brand DNA,” said Flora Guyenot, Marketing Director , South Asia, Savencia Fromage & Dairy.
This AI-designed dessert reflects the brand’s ongoing commitment to pushing the boundaries of innovation through the use of advanced technology. This initiative shows how AI can revolutionize the food and beverage industry. This move is in line with the increasingly widespread trend of AI adoption in the culinary world, where AI technology is used to optimize raw ingredient selection, perfect recipes, and create richer and more personalized consumer experiences.
(tsa)
