JAKARTA, KOMPAS.com – Another variant of the Nutrijell instant powder jelly brand has been added, namely Dark Choco, made from high quality real chocolate powder from Africa.
Through this variant, Fransisca Ria, Senior Brand Manager of Nutrijell, said that she wanted to highlight the best taste of chocolate, as well as its benefits for relieving stress.
“In chocolate there is a phenylethylamine compound which encourages the production of endorphins, making a feeling of joy and happiness. That is what triggered us to launch this variant,” said Ria in an exclusive interview at Senayan Park (Spark), Friday (8/11/2024).
Also read: How to Make Modern Ice Milk Jelly, Easy and Cheap Ingredients
“Not to mention, this variant is healthy because it is made from seaweed which is useful for improving digestion,” he added.
According to Basic Health Research Data (Riskesdas) by the Indonesian Ministry of Health’s Research and Development Agency, which is attached by Nutrijell, the high level of stress among Indonesian people mostly comes from traffic jams, work pressure and social pressure.
Data in 2023 shows an increase of around 3.8 percent in the number of people suffering from emotional mental health disorders compared to 2013.
Fransisca Ria, Senior Brand Manager of Nutrijell at the launch of Nutrijell Dark Choco at Senayan Park, Friday (8/11/2024).Furthermore, Ria revealed her reasons for choosing chocolate from Africa over other countries, including Indonesia.
According to him, Africa, which is known as the best chocolate producer in the world, is capable of producing the desired quality of jelly powder.
“During this process, our research continues to find the formula for taste, quality and durability,” said Ria.
Also read:
Together with the 16 previous Nutrijell variants, Nutrijell Dark Choco can now be found in all cake shops, minimarkets and supermarkets.
Collaborate with Raisa
On the same occasion, Nutrijell also announced the presence of Raisa Andriana as Brand Ambassador for Nutrijell Dark Choco.
“We know Raisa is public figures which can represent exactly, where dark chocolate “It’s more premium, more elegant, luxurious,” said Ria.
Raisa Andriana, Brand Ambassador for Nutrijell Dark Choco at the launch of Nutrijell Dark Choco at Senayan Park, Friday (8/11/2024).“Apart from that, Raisa’s works are elegant, luxurious, but can be enjoyed by all groups, which is why we are considering linking this variant with relaxation,” he added.
Raisa said that she had been consuming Nutrijell since childhood and the melon variant was her favorite.
Also read:
“When I first heard about this product, I was quite surprised because now there is a Dark Choco variant which I like and it seems luxurious, not to mention I really like cooking at home,” said Raisa.
Listen breaking news And selected news we’re right on your phone. Choose your favorite news channel to access Kompas.com WhatsApp Channel: https://www.whatsapp.com/channel/0029VaFPbedBPzjZrk13HO3D. Make sure you have installed the WhatsApp application.
